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digital marketing

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Digital Marketing

Becoming a Mindful Employer

Talking about Mental Health can be a challenge for anyone, especially SMEs. But with research showing that UK businesses could save up to £8 billion per year by better understanding and supporting mental health in the workplace, the conversation is…

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Digital Marketing

How to Set Digital Marketing KPIs

Key Performance Indicators or KPIs are quantifiable goals which help you to measure success. For digital marketers, they are a useful way of setting expectations and proving a beneficial level of performance. Digital marketing is often seen by outsiders as…

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