Content Marketing

Marketing Automation: Everything you need to get started

old classic tin robot toy

After the success of the Optix Solutions annual event I feel it’s time to expand on one of the areas of digital that was discussed: marketing automation. It’s something that I’ve had a lot of experience working with over the past few years working in Marketing. In this post I’ll aim to teach you why marketing automation is important, the differences between…

5 Free Content Marketing Tools Which Are Actually Useful

By most estimates there are 1 billion posts on the internet about useful Marketing tools. As this is the 1 billionth and one I thought I would celebrate by only including tools which are actually useful rather than a list of everything I can find on Google. So here are 5 Content Marketing tools we frequently use when creating content for our clients: Research…