Tag: content marketing

Content Marketing – Post Less, Post Better, Post Smarter

After seeing some great speakers and getting some serious food for thought from this years Like Minds Ideas Festival right here in Exeter recently my first article for Unwritten Digital could have been about a dozen different topics. As I have found the time to digest all that information there was one keynote in particular that kept standing out for me. LinkedIn’s…

5 Free Content Marketing Tools Which Are Actually Useful

By most estimates there are 1 billion posts on the internet about useful Marketing tools. As this is the 1 billionth and one I thought I would celebrate by only including tools which are actually useful rather than a list of everything I can find on Google. So here are 5 Content Marketing tools we frequently use when creating content for our clients: Research…

Strong Content Production: The Hero, Hub & Hygiene Framework

Vintage Typewriter

When it comes to marketing, I’m not a fan of rules, especially when they’re served in a slightly patronising alliterated fashion. However when studying towards my Squared Online qualification I was introduced to Google’s three ‘H’ approach to content marketing, and although initially dubious; I’ve grown to endorse it. “So what are the three h’s of content marketing and why should I…